Black Fridays & Cyber Mondays

Just after tasting a delicious turkey and being grateful to the harvest we have made during the past year, it is time to start over. We are grateful for what we have, but we want more (as well, we need a reason to celebrate next year). The objective for the next

Sunday Morning Brunch

On the 18th of October FA RETAIL was invited to participate in a very fun and delicious Sunday Morning Brunch, a program of Cooltura FM. We discussed about Retail, Fashion, Franchising and Coaching – all mixed and together (what a great omelete to start the day). The combination of themes was very interesting –

Why (not) Private Labels?

Private Label (PL) is already a recognized Brand in the market. If we consider the thousands of brands from all the retail chains worldwide as a Single and Solid brand, we realize that it became an important competitor, probably for almost all categories – of course with peculiarities among them.

Programas de Fidelidade – Mitos e Verdades

Podemos dizer que fidelizamos nossos clientes com os famosos “Programas de Fidelidade”, ou simplesmente intensificamos sua dependência em ofertas promocionais? Imaginemos que hoje é dia de fazer supermercado. Já nos preparamos para o ritual e nos falta decidir qual loja será a felizarda dessa vez. E para nos ajudar na

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