Author Archives for ‘FerAccorsi’

About FerAccorsi

Talking Tech

Last week we had crazy, busy but very enriching days in Barcelona. The city welcomed, one more year, the largest mobile forum in the world – The Mobile World Congress 2018. When I say it was a crazy week its because many lateral events have emerged from the main big

Happy-Holidays Campaigns

Ahhhh Holidays! We get some days off to relax with our family and friends until we start over again. The companies are now also taking it easier: enjoying their “super sales” and hoping they can wipe out their remaining stock before they fill the stores with the 2017 collection.  We

Do not be quiet!

Last week I shared a very personal opinion about Black Fridays & Cyber Mondays and was actually very surprised by the number of people who agreeded on my point of view. I reported some campaigns with bad reputations, once they were not clear enough with customers, and one of them was

Black Fridays & Cyber Mondays

Just after tasting a delicious turkey and being grateful to the harvest we have made during the past year, it is time to start over. We are grateful for what we have, but we want more (as well, we need a reason to celebrate next year). The objective for the next

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